Broadway Journal

RUDIN ANGLES TO RETAIN ‘MORMON’ PROFITS AS LAWSUITS FLOURISH (EXCLUSIVE)

September 22, 2021 by Philip Boroff

Five months after announcing that he would “step back from active participation” on his Broadway shows, producer Scott Rudin is still negotiating the terms of his exit from his biggest hit, The Book of Mormon, a person familiar with the situation told Broadway Journal.

Rudin is battling his former partners, the South Park creative team of Trey Parker and Matt Stone, who with their business associate Anne Garefino are the remaining lead producers of The Book of Mormon. (London-based producer Sonia Friedman is also heavily involved in the U.K edition of the musical, which Parker and Stone wrote with composer-lyricist Bobby Lopez.) Continue Reading

‘BOOK OF MORMON’S BLACK ACTORS PUSH TO CHANGE PORTRAYAL OF AFRICANS (EXCLUSIVE)

February 27, 2021 by Philip Boroff

If and when The Book of Mormon  resumes performances on Broadway, the take-no-prisoners musical will reconsider its mission.

In a video call last summer organized by lead producer Anne Garefino, co-writers Trey Parker and Matt Stone assured Black cast members that they were eager to take a fresh look at the 10-year-old blockbuster and were open to making changes, a person familiar with the conversation said. The call came in response to a letter from the actors — both original and current cast members — outlining their concerns regarding the musical, which is about inept Mormon missionaries in a Ugandan village ravaged by AIDS and civil war.  Among other issues, the letter addresses the challenges of differentiating between racial stereotyping and satirical storytelling, especially in moments of the show when African characters are treated as “props and punchlines.”Continue Reading

‘HARRY POTTER’ & THE CURSED BOX OFFICE YARDSTICK

December 1, 2019 by Philip Boroff

The last week of July 2019 was business as usual for Harry Potter and the Cursed Child  on Broadway. Sales rose less than 2 percent to $1.4 million, according to data from the Broadway League, the trade association of producers and theater owners.

But there was a huge increase in a closely watched measure in those seven days. Harry Potter ‘s sales jumped from 84 percent of its “gross potential” to 101 percent, according to the same posting. What changed was the basis for comparison.  After four months of claiming a weekly gross potential of $1.7 million, the production slashed the figure to $1.4 million.

Like average ticket prices, sales relative to gross potential is an important signifier of a show’s box office strength. But gross potential, which the League posts weekly with other box office figures, loses value as a benchmark of success when it fluctuates along with ticket prices.Continue Reading

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