Speaking at an industry video conference Saturday, Broadway League Chairman Thomas Schumacher said that restarting Broadway after the worst of the Covid-19 pandemic will be gradual and dependent on tourism rebounding.

“Without those tourists, it’s going to be a challenge for us to hit both the capacity targets and the average ticket price that people want to hit,” Schumacher, president of Disney Theatrical and head of the Broadway trade association, said at producer Ken Davenport’s TheaterMakers Summit. “To imagine that the faucet just turns on isn’t a healthy way to approach it. It’s going to take some building.”Continue Reading