EXCLUSIVE: On September 15, 2008, hours after Lehman Brothers filed for bankruptcy, the Roundabout Theatre Co. signed a lease to take over a third Broadway house. Given the expense of producing and its thinning ranks of subscribers, some in the business questioned whether the company, founded in 1965, overextended itself.
Seven and a half years later, the Roundabout can make a convincing case that adding the Stephen Sondheim Theatre inside the Bank of America tower constituted shrewd investing in a downturn.