The Prom, the $13.5 musical comedy that developed a cult following but not a mass audience since opening in November, will close on Aug. 11.
It’s the first musical to announce its closure since the Tony Awards on June 9. The Prom was nominated for 7 Tonys and won none. The show concerns egomaniacal Broadway actors who descend upon a midwestern town to advocate for a lesbian couple to attend their high school prom.
Weekly grosses averaged $577,000 this year, which suggests consistent operating losses. Producers have announced a national tour for 2021 and a Netflix movie adaptation.
The lead producers are Bill Damaschke, Dori Berinstein, and Jack Lane. Casey Nicholaw directed.