EXCLUSIVE: Scott Rudin knows the territory — the Broadway territory, that is. Visiting River City with Hugh Jackman in Rudin’s upcoming revival of The Music Man won’t come cheap.
A year before the first preview, tickets for the show, headlined by Jackman (The Greatest Showman ) and Sutton Foster (Anything Goes, TV Land’s Younger ) are as much as $499, according to a memo the Shubert Organization sent to group sales agents, which includes individual seat prices. Jackman plays Harold Hill, a charming con man who sells a small Iowa town on the idea of a boys’ marching band, in Jackman’s first Broadway musical since Boy From Oz in 2004.
“Regular” orchestra seats, presumably in the rear and on the sides of the as-yet-undislcosed Shubert theater, range from $227 to $267 — comparable to Broadway’s newest hit, Moulin Rouge!. The cheapest seats, in the mezzanine, are $107.
When tickets are made available to the public for the revival of the 1957 Meredith Willson musical, prices may rise. They topped out at $998 for Rudin’s best musical revival 2017 Hello, Dolly! with Bette Midler. Like Dolly!, Music Man will be directed by Jerry Zaks and choreographed by Warren Carlyle.
Previews are scheduled to begin on Sept. 9, 2020, ahead of an Oct. 15 opening. A production spokesman declined to comment.
The top price for Rudin’s star-less revival of West Side Story, directed by Ivo van Hove, is $375, before fees. Its two months of previews begin this year on Dec. 10, ahead of a Feb. 6, 2020, opening night.
